Archives For Platform

How to Spread Your Ideas

September 10, 2013 — Leave a comment

The fact that an idea doesn’t spread does not mean it’s not a great idea. Having a great idea and knowing how to spread it are two different things! News Flash: Interruption Marketing is out! Nobody wants to be interrupted by a commercial, or handed a flyer on the street. Permission Marketing is in. Permission Marketing is about building relationships with people and taking the time to craft remarkable resources for them that better their lives. In this video, Seth Godin expounds upon these principles in a highly enjoyable and informative way.

[youtube id=”xBIVlM435Zg” height=”360″ width=”640″ marginbottom=”15″]

If this resonates with you, I’d like to suggest that you pick up a couple of books that develop this idea further. Continue Reading…

Building Your Online Platform

September 7, 2013 — 3 Comments

An online platform can elevate your message just enough for a massive number of people to hear it and benefit from it. And building one has never been easier!

shutterstock_130197125

I was talking to a good friend of mine recently, and I asked him what he wanted to do in life. I want to help people, he responded without a moment’s hesitation. And, in fact, I hear that response from a lot of people. It seems that the older we get, the more we realize that our lives are most meaningful when we are in the process of helping others. Whether you are aware of it or not, at the deepest part of your heart, you want to help people. Continue Reading…